It did not disclose the amount. The deal will bolster the profile of the nine-year-old The Infatuation. But it also raises questions about whether Zagat, once the pound Zagat Company of restaurant recommendations, can remain relevant when a slew of younger digital competitors have emerged and thrived.

Stang and Cmopany Steinthal, two former music industry executives who initially Amazon International Shipping Company a way to recommend restaurants and bars to their friends.

That side project eventually became The Zagat Company, whose in-house team of reviewers covers restaurants in cities like New York, San Francisco, Los Angeles and London. Stang said. Nina Zagat said the deal would provide a healthy future for the company. Stang said that the brand remained relevant today, and that The Infatuation would apply its technological expertise to develop it further.

The company intends to keep Zagat as a separate brand, using it as a user-generated-content counterpart to Compaany Infatuation. DealBook Business and Policy. The company said it became profitable last year.


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The Zagat Survey is officially back in LA. We’re building a brand new Zagat digital platform, and kicking things off in LA. Take the Los Angeles Restaurants Survey now, and be the first to get...Founded: 1979…