Sanders identified the potential of restaurant franchisingand the first "Kentucky Fried Chicken" franchise opened in Salt Lake CityUtah in KFC popularized chicken in the fast-food industry, diversifying the market by challenging the established dominance of the hamburger. Branding himself "Colonel Sanders", Nake founder became Compamy prominent figure of American cultural history, and his image remains widely used in KFC advertising. The company's rapid expansion made it too large for Sanders to manage, so in he sold the company to a group of investors led by John Y.

Brown, Jr. KFC was one of the first fast-food chains to expand internationally, opening outlets in England, Mexico and Jamaica by the mids. Throughout the s and 80s, KFC experienced Cojpany success domestically, as fKc went through a series of changes in corporate ownership with little or no experience in the restaurant business.

In the early s, KFC was sold to the spirits distributor Heubleinwhich was taken over by the R. Reynolds food and tobacco conglomerate, which later sold the chain to PepsiCo. The chain continued to expand overseas, and in KFC became the first Western restaurant chain to open in China. Brands in Kfc Company Name chain has expanded to 18, outlets across countries and territories, with 4, outlets in China alone, KFC's largest market.

Harland Sanders was born in and raised on a farm outside Henryville, Indiana. InSanders took over the lease of the Pure Pic Company Dubai filling station on the other side of the road, due to its greater visibility for motorists. Sanders was dissatisfied with the 35 minutes it took to Comlany his chicken in an iron frying pan, but he did not want to deep fry.

Although a much faster process, in Sanders' opinion it produced dry and crusty chicken that was unevenly cooked. After being recommissioned as a Kentucky colonel in by Governor Lawrence WetherbySanders began to dress the part, growing a goatee and wearing a black frock coat later switching to a white suita string tieand referring to himself as "Colonel".

As a franchise-led operation, KFC's success depended on the work of the early franchisees, and Harman has been described as the "virtual co-founder" of the chain by Sanders' biographer. BySanders had six or eight franchisees, including Dave Thomaswho eventually founded the Wendy's restaurant chain.

InSanders moved the company headquarters from Corbin to Shelbyville, Kentuckywhich offered superior transport links through which he could Aloha Spice Company Recipes his spices, pressure cookers, take-out cartons and advertising material to franchisees.

KFC popularized chicken in the fast food industry, diversifying the market by challenging the established dominance of the hamburger. Brown, Jra young Kentucky encyclopaedia salesman, who explained that he was keen to join the company. Lacking sufficient funds himself, Brown convinced the financier Jack C. Massey to provide 60 percent of the acquisition capitaland provided Share Certificate Of Tata Company major contribution himself, with smaller contributions from franchise holder Pete Harman and company officials Lee Cummings and Harlan Adams.

Massey and Brown introduced standardization to the fragmented Kff. Despite selling the company, Sanders retained significant moral authority over executives and franchisees, and made his feelings clear when he disagreed Compant corporate decisions. ByKFC had become the sixth largest restaurant chain Yellow Jacket Ritchie Engineering Company the US by sales volume, and 30 percent of sales were take-out. Brown believed that the Colonel Sanders brand could be used to market anything, and launched the "Kentucky Roast Beef" restaurant chain, and "Colonel Sanders Inns" motels.

Massey resigned as chairman of the company in Marchand Brown took over his role. Brown as well. Heublein had no previous experience in the operation of fast food outlets. Heublein promoted Michael A. Miles to run the chain in and Miles is credited with saving the ailing company by instituting its back-to-basics formula. Sanders died in from pneumonia at the age of 90, having continued to travel ,—, miles a year up to this time, largely by car, promoting his product.

There were 5, KFC outlets Compaby bylocated across 55 different countries. Reynolds divested KFC in order to pay off debt related to its Kfc Company Name purchase of Nabisco and to concentrate on Naame tobacco and packaged food business. PepsiCo's acquisition was seen by some analysts as a means for the company to increase its soft drinks sales.

Wayne Calloway denied that soft drink preference was a factor in the KFC takeover. In AugustCranor proposed amendments to the existing contract for US franchisees: PepsiCo could take over weak franchises, existing restaurants would not be safeguarded against competition from new outlets, and PepsiCo would have the right to increase royalty fees.

In March the KFC name was officially adopted, although the chain was already widely known by that initialism. It made Cmopany clear brand fuzzy. The early s saw successful major products launched throughout the chain, including spicy "Hot Wings" launched inpopcorn chickenand, outside the US, the "Zinger", a spicy chicken fillet burger While the US division struggled, becoming the weakest part of PepsiCo's restaurants division, elsewhere sales boomed, with particular success in Japan.

ByKFC had a total of 9, outlets worldwide, including 5, outlets in the US, and overemployees. One PepsiCo executive admitted, "restaurants weren't our schtick ". Since the turn of the 21st century, fast food has been criticised for its animal welfare record, its links to obesity and its environmental impact. We take that responsibility very seriously, and we are monitoring our suppliers on an ongoing basis. Tricon was renamed Yum!

Brands in May KFC also began a makeover of the US brand image, bringing back the full "Kentucky Fried Chicken" name at some Key Hose Company and returning portraits of Colonel Sanders to prominence. The product was an attempt to introduce a between-meals snack to KFC, and was marketed towards teenagers.

By Decemberthere were 18, KFC outlets in countries and territories around the world. In AprilYum! From Wikipedia, the free encyclopedia.

Brands worldwide outside of China Yum China within China. This box: view talk edit. See also: Colonel Sanders. Retrieved September 1, Retrieved May 15, Nation's Restaurant News. Louisville: Yum! New Yorker. Retrieved February 23, The Human Tradition in the New South. Retrieved June 29, Louisville: KFC. Archived from the original PDF on September 21, Colonel Sanders and the American Dream. University of Texas Press. December 17, Sanders, the Fried-Chicken Gentleman, Dies".

Washington Post. December 2, Clark ; Lowell H. Harrison ; James C. Klotter June What Company Makes Celexa Kentucky Encyclopedia.

NName Press of Kentucky. The Incredible Colonel. Illinois: Creation House. Wise Compaany and Country Ways for Cooks.

The New York Times. Associated Press. Retrieved September 19, Jakle; Keith A. Sculle JHU Press. Retrieved March 13, Archived from the original on May 8, Retrieved July 1, Deseret Morning News. Retrieved October 28, American National Biography Online. Retrieved April 22, David October 1, Retrieved April 4, May 1, Oxford University Press. Retrieved March 11,

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